LEGO Dragon Ball Shenron 11390: Price, Insiders Early Access

The LEGO Dragon Ball Shenron set, 11390 Dragon Ball: Shenron & Goku, costs $179.99 and goes on sale to LEGO Insiders on November 1, 2026, three days before everyone else. That three-day gap is the main buying decision here, along with how the price compares with the other adult display sets lego.com already sells. We checked the product page, the LEGO Group's announcement and five similar sets on October 10, 2026.

TL;DR: $179.99 for 1,764 pieces (about 10 cents a piece). Insiders get it from midnight Eastern on November 1, everyone from November 4. Joining Insiders is free for adults. It stands 32 cm tall. If you saw "October 4" on reveal day, that was an early error; lego.com shows November 4.

LEGO Dragon Ball Shenron: the quick answer

Sign up for LEGO Insiders before November 1 if you want the set on day one; it costs nothing and you earn about 1,170 points on the purchase. The set is $179.99 in the US, which works out mid-pack for a licensed 18+ display set on lego.com. There was no pre-order button on October 10, 2026.

Key Takeaways

• $179.99, 1,764 pieces, 18+, LEGO Icons. £129.99 / €139.99 in the UK and eurozone.
• Insiders from November 1, 2026, everyone from November 4, at LEGO Stores and LEGO.com.
• Insiders start at 04:00 UTC on November 1 in lego.com's page data, which is midnight Eastern.
• About 10.2 cents a piece, cheaper per piece than 72168 Rayquaza (12.0) and 10302 Optimus Prime (11.9).
• First LEGO Dragon Ball product, with more Dragon Ball sets promised for 2027.

Overview: what is in the LEGO Dragon Ball Shenron set

The LEGO Group announced the set on September 29, 2026 as "its first LEGO Dragon Ball product", made with Toei Animation. According to the announcement, the design team "studied animation frames and classic poses" from the original "Dragon Ball" series, and Toei Animation's CEO Masayuki Endo says this first release "celebrates the original ‘Dragon Ball’ episodic series".

Image: The LEGO Group (lego.com)

The lego.com product page describes Shenron "in a dramatic coiled pose, rising from 7 Dragon Balls". You can pose the dragon's head and claws, and you can detach and reposition the Kid Goku minifigure on his Kintoun (the Flying Nimbus). The announcement says the base uses "seven 2x2 bricks" as the seven Dragon Balls.

Image: The LEGO Group (lego.com)

Insiders can also redeem 20 points for an exclusive digital download poster of the set, per the announcement. Federico Begher, the LEGO Group's Senior Vice President for Product, Marketing and Development, called the set "just the beginning".

GODEEPER: The other big November release has no Insiders head start at all, and costs $799.99. LEGO Sagrada Família 21065: Price, Release Date, Pre-Order →

How to buy it: Insiders early access on November 1

Join LEGO Insiders first. The program "doesn't cost anything", you have to be at least 18, and US members earn 6.5 points per dollar, so the set earns about 1,170 points by our arithmetic. The announcement marks the early access offer "Membership required, T&Cs apply."

Watch the clock. The product page data sets the early access start at 04:00 UTC on November 1, which by our conversion is midnight Eastern time. General sale opens November 4.

Ignore "October 4". On reveal day several Reddit posts gave October 4 as the date. Within hours, commenters said lego.com showed November 4. u/Kigaa put it plainly:

"OP, just wanted to share that the release date shown is Nov 4th not Oct 4th."

Every official source we read on October 10 (the announcement, the product page) and IGN's report agree: November 1 for Insiders, November 4 for everyone. On October 10 the page showed a "Coming Soon" button and would not add the set to a bag, so there was no pre-order to place. It is one of three sets with November dates; our roundup of new LEGO sets in November 2026 has the other two.

Analysis: is $179.99 a fair price for LEGO Dragon Ball Shenron?

Yes, by lego.com's own standards for this kind of set. We compared it with the 18+ display sets closest in price or subject that lego.com sold on October 10, 2026. Price per piece is our arithmetic:

Against the other character figures, Shenron gives more pieces for the money than Rayquaza, Optimus Prime or Soundwave. The PlayStation and Mario Kart sets are cheaper per piece, but one is a 6 cm high console replica and the other a kart scene 25 cm high, not a tall figure.

Image: The LEGO Group (lego.com)

Rayquaza is the comparison builders reached for first. On r/lego, u/ExtraaThicccc wrote: "I like the Rayquaza set and I get that it's $50 cheaper, but this is what that set should've been." Not everyone agreed on price. On r/dbz, u/Shippey123 called $180 "just ridiculous".

Image: The LEGO Group (lego.com)

GODEEPER: Insiders early access on the 1st and general sale on the 4th is a pattern across 2026, not a one-off. New LEGO Sets 2026: Release Dates, Prices and Early Access →

Our take

Based on the prices and dates above, this is a fair-priced first Dragon Ball set, and the cheapest per piece of the character figures we compared. If you want it at launch, the free Insiders sign-up is the one step worth taking before November 1. If $180 is a stretch, nothing on lego.com suggests a reason to rush: it is a new set with no Retiring soon badge, and more Dragon Ball sets are due in 2027.

How we checked this

On October 10, 2026 we opened the 11390 product page in a desktop browser and read its product data, which is where the Insiders start time (November 1 at 04:00 UTC) and the order limit come from. We re-read the LEGO Group's September 29 announcement in full, opened the product pages of the five comparison sets, and checked the Insiders pages. IGN and The Brick Fan were read for the reveal-day reports, and the Reddit quotes were copied from the thread data. Price per piece and points are our arithmetic. A second pass compared every number with our source table, and we re-checked each flagged line before fixing it.

Frequently Asked Questions

When is the LEGO Dragon Ball Shenron set released? LEGO Insiders can buy 11390 Dragon Ball: Shenron & Goku from November 1, 2026, and everyone else from November 4, 2026, per the LEGO Group's announcement. The lego.com product page showed Coming soon on November 4, 2026 when we checked on October 10. Some reveal-day posts said October 4; that date is wrong.

How much is LEGO 11390 Shenron & Goku? $179.99 in the US, £129.99 in the UK and €139.99 in the eurozone, per the LEGO Group. lego.com showed $179.99 on October 10, 2026. With 1,764 pieces that is about 10 cents a piece, in the middle of the similar adult display sets we compared.

What time does LEGO Insiders early access start for the Dragon Ball set? The product page data gives the early access start as 04:00 UTC on November 1, 2026, which is midnight US Eastern time. You need to be signed in as a LEGO Insider, which is free for adults 18 and over. Everyone else can order from November 4.

How big is the LEGO Dragon Ball Shenron? Over 12.5 inches (32 cm) high, 9.5 inches (24 cm) long and 10 inches (26 cm) wide, per lego.com. That is shorter than the 38 cm 72168 Rayquaza and close to the 33 cm 10358 Soundwave, so it fits on a normal shelf or desk.

What comes in the LEGO Dragon Ball Shenron set? Shenron in a coiled pose with a posable head and claws, a detachable Kid Goku minifigure riding the Kintoun, and seven Dragon Balls at the base, which the LEGO Group describes as seven 2x2 bricks. It has 1,764 pieces and is marked 18+ on lego.com.

Related Reading

• LEGO Sets Retiring in 2026: The Full List by Theme: the sets leaving lego.com this season, if you are choosing between new and retiring.
• Best LEGO Sets for Adults Under $100: 12 Picks for 2026: cheaper adult builds if $179.99 is over budget.

References

• Dragon Ball: Shenron & Goku 11390, lego.com product page, checked October 10, 2026
• The LEGO Group and Toei Animation unite to summon the LEGO Icons Dragon Ball Shenron & Goku set, LEGO newsroom, September 29, 2026
• lego.com product pages for 72168, 10302, 10358, 72306 and 72050, checked October 10, 2026
• LEGO Insiders and Insiders points per currency, lego.com
• IGN's report on the 11390 reveal, IGN, updated September 29, 2026
• LEGO Icons Dragon Ball: Shenron & Goku (11390) Officially Announced, The Brick Fan, September 29, 2026
• Reddit threads quoted: r/lego 11390 thread, r/lego "Coming October 4" thread, r/dbz official pictures thread