LEGO Godzilla 21375: $449.99 on November 27, Black Friday
TL;DR: Buy from lego.com or a LEGO Store between Nov 27 and Nov 30 if you want the 40888 gift. The set costs $449.99, is marked 18+, and goes on sale at 12 a.m. Eastern on Black Friday. LEGO lists no Insiders early access.
The LEGO newsroom calls LEGO Godzilla 21375 "the largest LEGO Ideas model ever launched", and it tops every Ideas set in our lego.com catalog: 5,363 pieces, 652 more than Downton Abbey. What surprised us is that LEGO said no the first time. The fan design reached 10,000 supporters, failed the review, and got made only after its builder submitted it again.
Top image: 21375 with the Heat Ray piece fitted. Image: The LEGO Group (lego.com)
Prices, dates and stock: lego.com US, checked November 6, 2026. How we checked is at the end.
Key Takeaways
- $449.99 for 5,363 pieces: 8.4 cents per piece by our arithmetic.
- On sale Nov 27 at 12 a.m. EST, which is 9 p.m. on Thanksgiving night in California.
- LEGO names two places to buy it: LEGO.com/Godzilla and LEGO Stores.
- Orders from Nov 27 to Nov 30 get 40888 Godzilla Logo and Footprint, while supplies last.
- No Insiders early access and no points figure on the lego.com page on Nov 6.
What Happened: LEGO Godzilla went from rejected idea to Black Friday set
LEGO revealed 21375 on November 3 in its newsroom and in a livestream Q&A with its designers. The release calls it a "Black Friday exclusive set" and lists LEGO.com/Godzilla and LEGO Stores as the places to buy it; no other retailer is named. lego.com puts the Exclusives label on the page.
The set started as a fan build on LEGO Ideas, and it took two tries. Dates from the two project pages and the LEGO Ideas blog:
| Year | Date | What happened |
|---|---|---|
| 2021 | Jan 28 | MattE720 posts his Godzilla idea; it reaches 10,000 supporters and is not approved |
| 2023 | Dec 26 | He submits it again |
| 2024 to 2025 | Early Sep to early Jan | The resubmission is one of 54 ideas that reach 10,000 in this window |
| 2025 | Jun 17 | LEGO Ideas announces it as approved in the Third 2024 Review |
| 2026 | Nov 3 | LEGO reveals 21375 |
| 2026 | Nov 27 | On sale at 12 a.m. EST |
That is five years and ten months from first upload to shelf. MattE720 is Matthew Esposito, a fan designer based in New York, per the newsroom. "The head was definitely the biggest challenge," he says there. The LEGO Ideas blog credits Master Model Designer Markus Rollbühler and his team with the official model.
Image: The LEGO Group (lego.com)
LEGO Godzilla size, poses and the 40888 gift
lego.com gives one dimension: over 27.5 in. (70 cm) tall. LEGO's newsroom product sheet adds 10.5 in. (27 cm) wide and 15.5 in. (40 cm) long; the lego.com page data leaves width and depth blank.
For scale, the newsroom says a minifigure reaches only as high as Godzilla's ankle. Measure the shelf first.
You build the tail curling to the left or the right, and the head, arms, wrists and fingers adjust. The tongue comes out so the blue Heat Ray piece can go in the mouth. Jay's Brick Blog calls the figure "pretty static" beyond the head and tail. lego.com's own bullet list still calls it a "posable action figure".
Image: The LEGO Group (lego.com)
The gift is the part with a deadline. Buy 21375 from Nov 27 to Nov 30 on lego.com or in a LEGO Store and LEGO adds 40888 Godzilla Logo and Footprint, while supplies last. It is 359 pieces: a blue GODZILLA sign over a small city with Mothra on one building, plus a footprint the size of the big model's foot.
The 40888 page on lego.com lists $24.99 and read Not currently available on Nov 6. LEGO's Black Friday dates and Insiders Weekend are in our LEGO Black Friday 2026 guide.
Image: The LEGO Group (lego.com)
West Coast buyers get the launch before bedtime. 12 a.m. EST on Nov 27 is 9 p.m. Pacific on Thursday, Nov 26, so in California you can order after Thanksgiving dinner. In New York you stay up past midnight.
LEGO lists no Insiders early access. The 21375 page on lego.com US had no early-access date and no points figure in its page data on Nov 6. The newsroom's Insiders perks are a sweepstake for a signed set and a first look at a Godzilla poster reward.
At the standard US rate of 6.5 points per dollar the set would earn about 2,925 points, about $22.50 at lego.com's rate of 650 points per $5. LEGO hasn't published a figure, so treat that as our arithmetic; our LEGO Insiders points guide shows the rate.
Why It Matters: LEGO Godzilla against the biggest Ideas sets
Godzilla tops the Ideas line on pieces and lands mid-table on price per piece. These are the seven Ideas sets over 3,600 pieces in our lego.com catalog, re-read on Nov 6:
| Set | Pieces | US price | Cents per piece | lego.com, Nov 6 |
|---|---|---|---|---|
| 21375 Godzilla | 5,363 | $449.99 | 8.4 | Coming soon on Nov 27 |
| 21373 Downton Abbey | 4,711 | $349.99 | 7.4 | Available now |
| 21356 River Steamboat | 4,090 | $329.99 | 8.1 | Sold out, Retiring soon |
| 21330 Home Alone | 3,955 | $299.99 | 7.6 | Will ship in 60 days |
| 21353 The Botanical Garden | 3,792 | $329.99 | 8.7 | Sold out, Retiring soon |
| 21348 Red Dragon's Tale | 3,745 | $359.99 | 9.6 | Sold out |
| 21323 Grand Piano | 3,662 | $399.99 | 10.9 | Sold out, Retiring soon |
Godzilla is fourth of seven on price per piece. Against Downton Abbey, the extra $100 buys 652 pieces at about 15.3 cents each, twice Downton's rate. Grand Piano and Red Dragon's Tale cost more per piece and you can't order either.
The three badged sets are tracked in LEGO Ideas sets retiring in 2026, and The Botanical Garden against the Flower Arrangement covers 21353. Across every theme, Godzilla would land between the 5,374-piece Venator and the 5,201-piece Avengers Tower in our biggest LEGO sets on lego.com ranking, checked Oct 25.
If you want Godzilla, set an alarm for 12 a.m. Eastern on Nov 27 and order by Nov 30 for the gift.
Desk note: Of the six big Ideas sets in that table besides Godzilla, four read Sold out on Nov 6, and only Downton Abbey reads Available now. Home Alone's "Will ship in 60 days" from Nov 6 points to January 5, after Christmas.
Whether a sold-out set comes back before it retires is a separate question; 6 of the 35 sold-out sets we tracked came back, briefly.
What fans said under the reveal
Jay's Brick Blog's reveal post had 7 comments by Nov 6. One commenter plans to buy, and three say they will pass or don't like it. Jase wrote on Nov 5: "I’m 90% sure of a trip to the Lego store for this one." Stuart, on Nov 4, went the other way: "£350 and no available space to display so an easy pass on this one, shame". AndrewG wanted the gift in the main box: "Once again the GWP should be part of the base set."
Seven comments is a small sample, so read them as first reactions. Stuart's space worry has a number behind it, since LEGO's product sheet gives the figure 40 cm of length.
Our take
Buy it launch weekend for the biggest Ideas build and 40888; skip it if price per piece decides. At 8.4 cents per piece it sits mid-table among big Ideas sets, while Downton Abbey is 7.4 cents and in stock.
What we don't know yet: the Insiders points figure, how far the head tilts, and how long 40888 lasts. On our watchlist: the 21375 listing on lego.com's Coming soon page, which our catalog tracker re-reads.
This take uses only the official pages and sources cited above, checked Nov 6.
How we checked this
We read the lego.com US and Canada pages for 21375, the 40888 page and six other Ideas product pages on Nov 6 in a browser, with the page data behind them. We also read the LEGO newsroom release, four LEGO Ideas pages and two Jay's Brick Blog posts. Per-piece figures are list price divided by pieces. Brickset blocked our browser and Reddit blocked our network, so neither is used. We haven't built the set.
Frequently Asked Questions
Can LEGO Godzilla's head look straight ahead? LEGO hasn't shown it. lego.com says the head tilts "back and forth", and Jay's Brick Blog says it swivels "up or down". Neither gives the range, and the four lego.com images we used all show the head raised. A Jay's commenter asked the same thing on Nov 4.
How much is the Godzilla set in Canada, the UK and Australia? CA$629.99 on lego.com Canada, with the same November 27 date, checked Nov 6. The LEGO newsroom lists £349.99 and €399.99. Jay's Brick Blog lists AU$649.99; we did not open lego.com Australia, so that one is unconfirmed by us.
Related Reading
- New LEGO Sets November 2026: Sagrada Família and Dragon Ball: the rest of the November wave, from the Sagrada Família to Shenron.
- New LEGO Sets 2026: Release Dates, Prices and Early Access: every wave and date we track, month by month.
- LEGO Daft Punk Set: Confirmed, but No Price or Date Yet: the next Ideas fan design on its way to a set.
- LEGO Gifts for Adults 2026: Best Value Set at Every Price: the best-value pick at each price, if Godzilla was meant as a gift.
References
- 21375 Godzilla on lego.com, The LEGO Group, read November 6, 2026, with its page data
- 21375 Godzilla on lego.com Canada, The LEGO Group, read November 6, 2026
- 40888 Godzilla Logo & Footprint on lego.com, The LEGO Group, read November 6, 2026
- The King of the Monsters awakens: First-ever LEGO set featuring Godzilla from Legendary's Monsterverse unveiled, LEGO newsroom, November 3, 2026
- Behold the epic scale of LEGO Ideas Godzilla, LEGO Ideas blog, November 4, 2026
- Announcing the Selected Product Ideas from the Third 2024 LEGO Ideas Review, LEGO Ideas blog, June 17, 2025
- LEGO Ideas project pages: first submission (not approved) and resubmission, read November 6, 2026
- lego.com product pages for 21373 Downton Abbey, 21356 River Steamboat, 21330 Home Alone, 21353 The Botanical Garden, 21348 Red Dragon's Tale and 21323 Grand Piano, read November 6, 2026
- Massive LEGO 21375 Godzilla stomps into your collection on Black Friday 2026, Jay's Brick Blog, November 3, 2026, and its comments
- LEGO Godzilla and TinTin Space Rocket are your next LEGO Ideas sets!, Jay's Brick Blog
Live numbers, read from lego.com on Nov 4, 2026: the LEGO Ideas sets page lists all 29 Ideas sets on lego.com, with stock and price; the LEGO release calendar has every dated launch and Insiders date; and LEGO set statistics ranks the most expensive and largest sets on lego.com.
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The BrickWatchlist desk reads lego.com so you don't have to refresh it. Every price has a date, every retirement date has a name, and when LEGO hasn't said, we say so.
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Disclaimer
Prices, stock labels and "Retiring soon" badges on lego.com change without notice. The figures in this article carry the date we checked them, and any retirement date names the third party that gave it, because LEGO does not publish one. Check the set's lego.com page before you buy. Nothing here is investment advice.
BrickWatchlist is an independent fan site, not affiliated with, sponsored or endorsed by the LEGO Group. It carries no ads, no affiliate links and no sponsored content. See how the site is run. This article was researched and written with AI tools, and every fact in it was checked against its source; how we use AI.